What is luxury?
For many people, luxury is something else. For some, luxury is having a expensive car (s), a large villa or a stylish apartment, designer clothing or going out to eat in a star restaurant….
For me, luxury is of course all the above, but it is actually much more. Luxury is an experience that does not necessarily have to cost a lot of money, such as: having time to spend with the people you love and the freedom to make conscious choices and to give direction to your life.
But luxury is increasingly acquiring other dimensions.
In a world that is becoming increasingly smaller and busier, with a population growth of 1.1% / year and a presumed world population of 11.6 billion people by 2100 (ref. UN), "space" will become the greatest luxury. Those 11.6 billion people will have to live, work and relax somewhere.